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Hall IV Secures INR 30 Lakh Grant from MEITY to Revolutionize Content Creation and Distribution
Hall IV’s patented Pay-per-eyeball technology ensures that creators maximize their earnings while viewers enjoy affordable access to high-quality content.

Published
3 months agoon
By
CB Desk
There’s a new startup in town, and it’s about to make waves in an evolving streaming industry. Hall IV, a groundbreaking content platform developed by Boxofic Technologies and incubated at IIITD, has been awarded a significant INR 30 lakh grant from the Ministry of Electronics and Information Technology (MEITY). This recognition underscores Hall IV’s potential to transform the Indian entertainment landscape by empowering creators and redefining the relationship between content producers and their audiences.
Founded by Sagar Agarwal (CEO) and Abhimanyu Balasubramanyam (Head of Content & Marketing), Hall IV is poised to disrupt the industry by offering a unique value proposition to both creators and viewers. The platform provides independent creators of long-format content, such as filmmakers, stand up comedians, documentarians and creators, with a direct-to-consumer channel that prioritizes creator ownership, higher revenue shares, and access to valuable viewership data.
“Hall IV is built on the principles of ‘your rights, your price, your choice’,” says Sagar Agarwal. “We believe creators deserve to retain control over their intellectual property and earn a fair share of the revenue generated from their work, and consumers shouldn’t need to pay through their noses just to watch what they love.”
In a post-pandemic world where the cost of traditional content viewing has risen dramatically, India and the world face significant obstacles: An immense shortage of movie screens, limited screen time opportunity for all filmmakers, and the lack of any other platform to monetize in a world where oTT platforms turn into production houses. Hall IV offers a compelling alternative. With its creator-centric approach, Hall IV features a diverse content library with 100+ movies signed already. In an era of evolving viewer needs, Hall IV gives a “theater from the comfort of your home” experience, allowing consumers to access diverse content, including pan-India releases, without the constraints of distribution costs or infrastructure limitations. It is the world’s first decentralized platform where art and artists are no longer bound by geographic barriers.
“We’re at a time where viewer needs evolve constantly and creators are increasingly seeking greater control and autonomy. From comedians who write and direct their own specials to filmmakers trying to make it big,” Balasubramanyam notes. “We allow them to thrive: creatively and financially.”
Hall IV’s patented Pay-per-eyeball technology ensures that creators maximize their earnings while viewers enjoy affordable access to high-quality content. This innovative approach, coupled with the platform’s commitment to creator empowerment, positions Hall IV as a major disruptor in India’s rapidly growing media and entertainment industry, which is projected to reach $100 billion by 2030.
Hall IV is on the verge of launching its solution first in India and soon to the world – for artists new or established, regional or international! For more information, visit www.halliv.com/