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L’Oréal launches #LoveIsInTheHair campaign

celebrating the unique bond between hairdressers and their clients

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L’Oréal India’s Professional Products Division has launched a solidarity campaign called #LoveIsInTheHair to acknowledge the unique relationship between hairdressers and their clients that often goes beyond the salon. 

This campaign salutes the entire hairstylist community by sharing heart-warming messages between them and their clients. Via open letters, celebrated hairdressers like Ambika Pillai, Jawed Habib, Kanta Motwani, Vipul Chudasama, Loic Chapoix, Rohan Jagtap, Akshata Honawar, and many others, along with celebrities such as Lisa Haydon, Sophie Choudry, Malavika Mohanan, Rohit Bal share their appreciation and support for each other and their relationship built over years. The campaign is intended for consumers and hairstylists across India to join in and show solidarity with the community.

Launching the campaign, Lisa Haydon, Actress, and Model, said, “Great hair plays a big part when being in front of the camera. For me hair has always been a way to express myself, to make me feel confident, beautiful and strong. Having a great hairstylist, not just one who is great at their job, but someone who is easy to work with, interprets a vision effortlessly, someone you can get along with when on a film set for months, someone who gets it, is very important. The relationships built with the hairstylists I’ve worked with over the years…you know who you are…are cherished ones. They are lifelong friendships.”

D. P. Sharma, Director, Professional Products Division, said, “Hairdressers all over India have been impacted by the lockdown. Through this campaign, we want to create recognition and appreciation for the special relationship shared between a hairdresser and a consumer. It is often more than just a haircut or colour service; it turns into friendship and family. The campaign is an industry-wide initiative, bringing together the pillars and opinion leaders across the community. We are also drawing upon our own wide L’Oréal customer universe, across our signature brands, to spread the love. With more than 110 years of professional beauty heritage, L’Oréal is committed to serving as a partner and advocate for the industry.” 

The campaign starts with celebrities and celebrated hairdressers sharing notes of love with each other and moves on to inviting consumers to share their appreciation and support for their hairdressers too. 

This initiative is in addition to a multitude of virtual training and up-skilling that L’Oréal has provided to salons during the lockdown. They have also supported their partner salons to prepare for reopening through a comprehensive ‘Back to Business’ safety guidelines and measures guide.

Let us know in the comment section below and stay tuned to CineBLitz for updates on this front as well as other Bollywood news. https://cineblitz.in/

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Deepika Padukone takes Yoga classes ahead of commencing her next film

The actress will start shooting for Shakun Batra’s film as soon as the lockdown is lifted

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With her talent and on screen presence, Deepika Padukone has proved that she can play any character with utmost passion. Ever since her upcoming movie with Shakun Batra has been announced, fans have been contemplating as to what new does the actress have in store for her fans. We hear that Deepika has recently started engaging in yoga as part of her preparation for her role.

According to a well placed source, “Ahead of commencing the shoot for Shakun Batra’s directorial, Deepika Padukone has started training for Yoga. It is a part of her preparation for the film. While there is no understanding of how this is going to be of help to her in the film, as not much is known about her character, it is only known that she has recently started training for it.”

There could be some connection of it with her role and the makers are keeping all the details under wraps.

The actress has been reading parts of the script everyday as she doesn’t want to lose touch with her character by the time they start shooting for it.

Deepika delivers an exemplary performance on the celluloid and the credit goes to her diligence, passion and determination. She thoroughly seeps into the skin of her character, and walks an extra mile to achieve the finesse.

Had it not been for the lockdown, a major chunk of the film’s shoot would have been completed in Sri Lanka. However, the actress will start shooting for the film as soon as the lockdown is lifted.

Let us know in the comment section below and stay tuned to CineBLitz for updates on this front as well as other Bollywood news. https://cineblitz.in/

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Ajay Devgn starrer Maidaan postponed, to release in theatres in August 2021!

The film showcases the journey of one of India’s finest football coaches

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Ajay Devgn starrer Maidaan, a film which celebrates the biggest sport in the world -Football, has got a new release date. A story of change and self-belief, Maidaan will release the next Independence Day week, 13th August 2021.

Inspired from an incredible true story, it will showcase the journey of one of the finest coaches that emerged from India, the one who put India on the global map.

Directed by Amit Ravindernath Sharma of Badhai Ho fame, Maidaan also stars National award-winning actress Priyamani, Gajraj Rao who created magic with Badhai Ho and the well known Bengali actor Rudranil Ghosh.

Produced by Zee Studios, Boney Kapoor, Akash Chawla, and Arunava Joy Sengupta, screenplay and dialogues are written by Saiwyn Quadras and Ritesh Shah respectively. The film is set to release on 13 August 2021.

Let us know in the comment section below and stay tuned to CineBLitz for updates on this front as well as other Bollywood news. https://cineblitz.in/

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Ajay Devgn to make a film about the recent Galwan Valley incident!

It will narrate the story of the sacrifice of 20 Indian army men who fought the Chinese army

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After Bhuj: The Pride of India, Ajay Devgn Ffilms & Select Media Holdings LLP, once again, join hands to showcase the strength of our Indian Army during the recent Galwan Valley incident!

It is a known fact that actor-filmmaker Ajay Devgn has always supported movies or characters that portray Strength and Valour. The actor, in past, who has shouldered films like LOC: Kargil, The Legend of Bhagat Singh, Tanhaji, Singham and RAID amongst others is all set to showcase the Might, Valour & Sacrifice of the Indian army during the infiltration of China at the Galwan Valley recently.

On 15 June, our troops were ambushed. The fighting resulted in the deaths of 20 Indian soldiers of 16th Bihar Regiment including its commanding officer, Colonel Santosh Babu.

At a de-escalation meeting following the incident, China accepted that the Chinese commanding officer was also killed in the mêlée. U.S. intelligence reportedly concluded that 35 Chinese soldiers were killed. 20 of our brothers laid their lives to assert the Territorial Integrity and Sovereignty of our Mother Land, It is their story!

The film is co-produced by Ajay Devgn FFilms and Select Media Holdings LLP. It narrates the story of the sacrifice of 20 Indian army men who fought the Chinese army.

The cast and other crew are under finalisation.

Let us know in the comment section below and stay tuned to CineBLitz for updates on this front as well as other Bollywood news. https://cineblitz.in/

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