Planet Marathi OTT now gets a bigger reach with Tata Play Binge

The only platform with multilingual and regional integration representing India’s diversity, Tata Play introduces Binge, marking its 16th year with 16 apps alongside Nammaflix, Choupal and Planet Marathi. Nammaflix is an exclusive Kannada entertainment platform and Planet Marathi is a renowned platform known for Marathi OTT and now it will be available on Tata Play Bing. Planet Marathi, Vistaj Media Capital Company is a significant step towards meeting the growing demand for new Marathi content. With all-new additions, Bing is now poised to expand content into more than one language, bringing the number of OTT platforms offered to 16.

Including Mobi2Fun Mobile Entertainment Pvt Ltd-owned Nammaflix, Paul Merchants Ltd-backed Choupal, and Akshay Bardapurkar’s Planet Marathi, Bing offers consumers a rich library of Kannada, Punjabi, Hariani, Bhojpuri and Marathi entertainment content. All content on this premium platform can be enjoyed through large-screen connected devices with subtitles. Tata Play Binge + Tata Play version of Android set top box and Amazon FireTV Stick, Tata Play Binge mobile app and website www.TataplayBinge.com . will be available.

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Planet Marathi will definitely add to Binge’s library by bringing unique, standout and national award-winning content to the Marathi audience, raising industry benchmarks. Nammaflix is a one-stop entertainment center with a dynamic library of the best Kannada entertainment i.e. movies, serials, UGC, music, live TV and radio and comedy, pranks, stand up and other Kannada content titles. With titles in regional languages like Punjabi, Bhojpuri and Haryanvi, Choupal offers 2000+ hours of streaming with top movies and serials, capturing Hindi hearts.

Commenting on the new partner apps connection, Pallavi Puri, Chief Commercial and Content Officer, Tata Play said, “We are proud to partner with Nammaflix, Choupal and Planet Marathi, furthering Tata Play Binge’s mission of providing the best entertainment to viewers. Adding these three new OTT platforms to Bing’s existing partnership with 13 other platforms provides entertainment to a diverse linguistic audience. Tata Play Binge will make it a one-stop solution for all OTT entertainment.”

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Commenting on the marquee association, Akshay Bardapurkar, founder of Planet Marathi OTT said, “We are committed to bring the power of Marathi language to maximum audience. Through this association, we will be able to reach new as well as loyal people through new channels. Also we want to meet our audience in various convenient ways. I am confident that we are ready to leverage our strength through Tata Play to build a strong viewership community.”